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Market Snapshot

CAGR:8.61

2023

2032

Source: Market Expertz

Study Period	2019-2032
Base Year	2023
Forcast Year	2023-2032
CAGR	8.61

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Report Overview

Blockchain in Media, Entertainment, and Advertising Market Analysis Report 2023-2032:

The Blockchain in Media, Entertainment, and Advertising Market is poised to experience substantial growth, with a projected Compound Annual Growth Rate (CAGR) of 7.82% from 2022 to 2032. The market's expansion is forecast to reach a valuation increase of USD 12,589.76 million during this period. The surge in interest and adoption of blockchain technology within the media, entertainment, and advertising sectors is fueled by various factors, including the need for transparent, secure, and efficient transactions, the quest for copyright protection, and the demand for improved audience engagement.

Blockchain technology is a decentralized and distributed digital ledger that records transactions across a network of computers, ensuring transparency and security. It presents a transformative solution for the media, entertainment, and advertising industries, enabling them to address challenges and create new opportunities by redefining business models and enhancing user experiences.

Blockchain in Media, Entertainment, and Advertising Market Overview:

Drivers:

One of the driving forces behind the adoption of blockchain technology in this sector is its ability to combat issues related to copyright and intellectual property rights. The media and entertainment industry heavily relies on intellectual property assets, such as music, films, and digital content. Blockchain's immutable ledger and smart contract capabilities provide a secure way to manage ownership rights, track royalties, and ensure fair compensation for content creators, thus fostering trust and accountability across the ecosystem.

Furthermore, the demand for personalized and interactive content experiences is propelling the growth of blockchain-based platforms. Blockchain enables the creation of tokenized assets and digital collectibles, enhancing audience engagement and loyalty through unique and tradable digital items. This trend is particularly evident in the gaming and virtual reality sectors, where blockchain-powered assets are changing the way users interact with digital content.

Trends:

Integration of Non-Fungible Tokens (NFTs) is a prominent trend shaping the blockchain landscape in media, entertainment, and advertising. NFTs are blockchain-based tokens that represent ownership of unique digital items, allowing artists, musicians, and content creators to monetize their work directly. NFTs have gained significant traction in the art world, enabling artists to sell digital artwork and receive a portion of resale value through smart contracts.

Moreover, blockchain's potential for transparent advertising and audience targeting is driving innovation within the advertising sector. Blockchain ensures transparency and accountability in ad campaigns, preventing fraudulent activities and improving the efficiency of ad spend. Advertisers can directly reward consumers with cryptocurrency tokens for engaging with ads or sharing their data, creating a more equitable value exchange between brands and consumers.

Restraints:

One of the challenges hindering the widespread adoption of blockchain in these industries is the complexity of integration. Implementing blockchain solutions requires technical expertise and resources, which can be a barrier for smaller players. Additionally, interoperability among different blockchain networks remains a concern, as various platforms and protocols are being developed, leading to potential fragmentation.

Furthermore, concerns related to scalability and energy consumption are important factors to address. Blockchain networks, especially those using Proof of Work consensus mechanisms, can be resource-intensive and have implications for sustainability. Balancing the benefits of blockchain technology with environmental considerations is essential for its long-term viability in these sectors.

Blockchain in Media, Entertainment, and Advertising Market Segmentation By Application: The media and entertainment sector is witnessing a transformative impact from blockchain technology. Content distribution and management are key areas where blockchain is creating efficiencies. Smart contracts can automate royalty payments and content licensing agreements, reducing administrative overhead and ensuring that creators receive their fair share of revenue promptly.

Moreover, blockchain's role in enhancing audience engagement is prominent, especially through the creation of blockchain-based games and virtual reality experiences. These applications leverage NFTs and tokenization to offer unique, scarce, and tradable digital assets, captivating users' interest and encouraging participation.

Blockchain in Media, Entertainment, and Advertising Market Segmentation By Type: The rise of NFTs is a significant driver for the growth of the blockchain-based content market. NFTs enable the creation of verifiable digital ownership, transforming the way digital art, music, videos, and collectibles are bought, sold, and valued. Blockchain's role in ensuring the scarcity and authenticity of digital assets has led to a burgeoning market for NFTs, with creators, collectors, and investors participating in this new digital economy.

Regional Overview:

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North America is expected to be a dominant player in the adoption of blockchain technology in media, entertainment, and advertising. The region's advanced technological infrastructure and a strong ecosystem of startups and established players contribute to its leadership in blockchain innovation. Major media and entertainment companies are exploring blockchain solutions to address challenges related to copyright protection, content distribution, and audience engagement.

In Europe, blockchain's potential to enhance transparency in advertising and combat ad fraud is gaining attention. Regulatory initiatives such as the General Data Protection Regulation (GDPR) have driven the need for more transparent and accountable data practices. Blockchain's decentralized nature can provide consumers with more control over their data and enable advertisers to target audiences more effectively while respecting privacy regulations.

Blockchain in Media, Entertainment, and Advertising Market Customer Landscape: The adoption lifecycle of blockchain technology varies across industries, with early innovators exploring its potential and mainstream players gradually integrating blockchain solutions into their operations. Companies in the media, entertainment, and advertising sectors are evaluating blockchain's impact on their business models, operational efficiencies, and audience engagement strategies.

Major Blockchain in Media, Entertainment, and Advertising Companies: Key market players are employing diverse strategies, including partnerships, mergers and acquisitions, new product launches, and geographical expansion, to establish their presence in the blockchain landscape.

IBM Corporation
Microsoft Corporation
ConsenSys
R3
Baidu Inc.
Ernst & Young Global Limited (EY)
Blockchain App Factory
SingularDTV
Decentraland
Brave Software Inc.
CryptoKitties
Livepeer
Theta Labs Inc.

Segment Overview:

The blockchain in media, entertainment, and advertising market report provides insights into market growth by revenue at global, regional, and country levels from 2019 to 2032.

Application Outlook (USD Million, 2019 - 2032)

Content Management and Distribution
Audience Engagement and Gamification
Copyright Protection and Royalty Management
Advertising Transparency and Accountability

Type Outlook (USD Million, 2019 - 2032)

Non-Fungible Tokens (NFTs)
Blockchain-based Games and Virtual Reality
Smart Contracts and Content Licensing
Tokenized Advertising

Geography Outlook (USD Million, 2019 - 2032)

North America

United States
Canada

Europe

United Kingdom
Germany
France
Rest of Europe

Asia-Pacific

China
India

South America

Brazil

Middle East & Africa

United Arab Emirates
South Africa
Rest of Middle East & Africa

TABLE OF CONTENTS: GLOBAL BLOCKCHAIN IN MEDIA, ENTERTAINMENT, AND ADVERTISING MARKET

Chapter 1. MARKET SYNOPSIS

1.1. Market Definition

1.2. Research Scope & Premise

1.3. Methodology

1.4. Market Estimation Technique

Chapter 2. EXECUTIVE SUMMARY

2.1. Summary Snapshot, 2016 – 2027

Chapter 3. INDICATIVE METRICS

3.1. Macro Indicators

Chapter 4. BLOCKCHAIN IN MEDIA, ENTERTAINMENT, AND ADVERTISING MARKET SEGMENTATION & IMPACT ANALYSIS

4.1. Blockchain in Media, Entertainment, and Advertising Segmentation Analysis

4.2. Industrial Outlook

4.3. Price Trend Analysis

4.4. Regulatory Framework

4.5. Porter’s Five Forces Analysis

4.5.1. Power Of Suppliers

4.5.2. Power Of Buyers

4.5.3. Threat Of Substitutes

4.5.4. Threat Of New Entrants

4.5.5. Competitive Rivalry

Chapter 5. BLOCKCHAIN IN MEDIA, ENTERTAINMENT, AND ADVERTISING MARKET BY Provider INSIGHTS & TRENDS

5.1. Segment 1 Dynamics & Market Share, 2019 & 2027

5.2. Application Providers

5.2.1. Market Estimates And Forecast, 2016 – 2027 (USD Million)

5.2.2. Market Estimates And Forecast, By Region, 2016 – 2027 (USD Million)

5.3. Middleware Providers

5.3.1. Market Estimates And Forecast, 2016 – 2027 (USD Million)

5.3.2. Market Estimates And Forecast, By Region, 2016 – 2027 (USD Million)

5.4. Infrastructure Providers

5.4.1. Market Estimates And Forecast, 2016 – 2027 (USD Million)

5.4.2. Market Estimates And Forecast, By Region, 2016 – 2027 (USD Million)

Chapter 6. BLOCKCHAIN IN MEDIA, ENTERTAINMENT, AND ADVERTISING MARKET BY Organization Size INSIGHTS & TRENDS

6.1. Segment 2 Dynamics & Market Share, 2019 & 2027

6.2. Small and Medium-Sized Enterprises

6.2.1. Market Estimates And Forecast, 2016 – 2027 (USD Million)

6.2.2. Market Estimates And Forecast, By Region, 2016 – 2027 (USD Million)

6.3. Large Enterprises

6.3.1. Market Estimates And Forecast, 2016 – 2027 (USD Million)

6.3.2. Market Estimates And Forecast, By Region, 2016 – 2027 (USD Million)

Chapter 7. BLOCKCHAIN IN MEDIA, ENTERTAINMENT, AND ADVERTISING MARKET REGIONAL OUTLOOK

7.1. Blockchain in Media, Entertainment, and Advertising Market Share By Region, 2019 & 2027

7.2. NORTH AMERICA

7.2.1. North America Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast, 2016 – 2027, (USD Million)

7.2.2. North America Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 1, 2016 –2027, (USD Million)

7.2.3. North America Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 2, 2016 –2027, (USD Million)

7.2.4. North America Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 3, 2016 –2027, (USD Million)

7.2.5. U.S.

7.2.5.1. U.S. Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast, 2016 – 2027, (USD Million)

7.2.5.2. U.S. Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 1, 2016 –2027, (USD Million)

7.2.5.3. U.S. Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 2, 2016 –2027, (USD Million)

7.2.5.4. U.S. Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 3, 2016 –2027, (USD Million)

7.2.6. CANADA

7.2.6.1. Canada Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast, 2016 – 2027, (USD Million)

7.2.6.2. Canada Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 1, 2016 –2027, (USD Million)

7.2.6.3. Canada Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 2, 2016 –2027, (USD Million)

7.2.6.4. Canada Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 3, 2016 –2027, (USD Million)

7.3. EUROPE

7.3.1. Europe Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast, 2016 – 2027, (USD Million)

7.3.2. Europe Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 1, 2016 –2027, (USD Million)

7.3.3. Europe Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 2, 2016 –2027, (USD Million)

7.3.4. Europe Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 3, 2016 –2027, (USD Million)

7.3.5. GERMANY

7.3.5.1. Germany Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast, 2016 – 2027, (USD Million)

7.3.5.2. Germany Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 1, 2016 –2027, (USD Million)

7.3.5.3. Germany Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 2, 2016 –2027, (USD Million)

7.3.5.4. Germany Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 3, 2016 –2027, (USD Million)

7.3.6. FRANCE

7.3.6.1. France Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast, 2016 – 2027, (USD Million)

7.3.6.2. France Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 1, 2016 –2027, (USD Million)

7.3.6.3. France Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 2, 2016 –2027, (USD Million)

7.3.6.4. France Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 3, 2016 –2027, (USD Million)

7.3.7. U.K.

7.3.7.1. U.K. Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast, 2016 – 2027, (USD Million)

7.3.7.2. U.K. Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 1, 2016 –2027, (USD Million)

7.3.7.3. U.K. Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 2, 2016 –2027, (USD Million)

7.3.7.4. U.K. Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 3, 2016 –2027, (USD Million)

7.4. ASIA-PACIFIC

7.4.1. Asia Pacific Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast, 2016 – 2027, (USD Million)

7.4.2. Asia Pacific Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 1, 2016 –2027, (USD Million)

7.4.3. Asia Pacific Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 2, 2016 –2027, (USD Million)

7.4.4. Asia Pacific Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 3, 2016 –2027, (USD Million)

7.4.5. CHINA

7.4.5.1. China Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast, 2016 – 2027, (USD Million)

7.4.5.2. China Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 1, 2016 –2027, (USD Million)

7.4.5.3. China Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 2, 2016 –2027, (USD Million)

7.4.5.4. China Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 3, 2016 –2027, (USD Million)

7.4.6. INDIA

7.4.6.1. India Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast, 2016 – 2027, (USD Million)

7.4.6.2. India Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 1, 2016 –2027, (USD Million)

7.4.6.3. India Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 2, 2016 –2027, (USD Million)

7.4.6.4. India Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 3, 2016 –2027, (USD Million)

7.4.7. JAPAN

7.4.7.1. Japan Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast, 2016 – 2027, (USD Million)

7.4.7.2. Japan Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 1, 2016 –2027, (USD Million)

7.4.7.3. Japan Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 2, 2016 –2027, (USD Million)

7.4.7.4. Japan Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 3, 2016 –2027, (USD Million)

7.4.8. AUSTRALIA

7.4.8.1. Australia Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast, 2016 – 2027, (USD Million)

7.4.8.2. Australia Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 1, 2016 –2027, (USD Million)

7.4.8.3. Australia Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 2, 2016 –2027, (USD Million)

7.4.8.4. Australia Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 3, 2016 –2027, (USD Million)

7.5. MIDDLE EAST AND AFRICA (MEA)

7.5.1. Mea Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast, 2016 – 2027, (USD Million)

7.5.2. Mea Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 1, 2016 –2027, (USD Million)

7.5.3. Mea Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 2, 2016 –2027, (USD Million)

7.5.4. Mea Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 3, 2016 –2027, (USD Million)

7.6. LATIN AMERICA

7.6.1. Latin America Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast, 2016 – 2027, (USD Million)

7.6.2. Latin America Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 1, 2016 –2027, (USD Million)

7.6.3. Latin America Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 2, 2016 –2027, (USD Million)

7.6.4. Latin America Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Production Process, 2016 –2027, (USD Million)

7.6.5. Latin America Blockchain in Media, Entertainment, and Advertising Market Estimates And Forecast By Segment 3, 2016 –2027, (USD Million)

Chapter 8. COMPETITIVE LANDSCAPE

8.1. Market Share By Manufacturers

8.2. Strategic Benchmarking

8.2.1. New Product Launches

8.2.2. Investment & Expansion

8.2.3. Acquisitions

8.2.4. Partnerships, Agreement, Mergers, Joint-Ventures

8.3. Vendor Landscape

8.3.1. North American Suppliers

8.3.2. European Suppliers

8.3.3. Asia-Pacific Suppliers

8.3.4. Rest Of The World Suppliers

Chapter 9. COMPANY PROFILES

9.1. BM

9.1.1. Company Overview

9.1.2. Financial Performance

9.1.3. Product Insights

9.1.4. Strategic Initiatives

9.2. Microsoft

9.2.1. Company Overview

9.2.2. Financial Performance

9.2.3. Product Insights

9.2.4. Strategic Initiatives

9.3. SAP

9.3.1. Company Overview

9.3.2. Financial Performance

9.3.3. Product Insights

9.3.4. Strategic Initiatives

9.4. Oracle

9.4.1. Company Overview

9.4.2. Financial Performance

9.4.3. Product Insights

9.4.4. Strategic Initiatives

9.5. Accenture

9.5.1. Company Overview

9.5.2. Financial Performance

9.5.3. Product Insights

9.5.4. Strategic Initiatives

9.6. BRAIN BOY

9.6.1. Company Overview

9.6.2. Financial Performance

9.6.3. Product Insights

9.6.4. Strategic Initiatives

9.7. Blockpoint

9.7.1. Company Overview

9.7.2. Financial Performance

9.7.3. Product Insights

9.7.4. Strategic Initiatives

9.8. BTL Group

9.8.1. Company Overview

9.8.2. Financial Performance

9.8.3. Product Insights

9.8.4. Strategic Initiatives

9.9. Factom

9.9.1. Company Overview

9.9.2. Financial Performance

9.9.3. Product Insights

9.9.4. Strategic Initiatives

9.10. Clearcoin

9.10.1. Company Overview

9.10.2. Financial Performance

9.10.3. Product Insights

9.10.4. Strategic Initiatives

RESEARCH METHODOLOGY

A research methodology is a systematic approach for assessing or conducting a market study. Researchers tend to draw on a variety of both qualitative and quantitative study methods, inclusive of investigations, survey, secondary data and market observation.

Such plans can focus on classifying the products offered by leading market players or simply use statistical models to interpret observations or test hypotheses. While some methods aim for a detailed description of the factors behind an observation, others present the context of the current market scenario.

Now let’s take a closer look at the research methods here.

Secondary Research Model

Extensive data is obtained and cumulated on a substantial basis during the inception phase of the research process. The data accumulated is consistently filtered through validation from the in-house database, paid sources as well reputable industry magazines. A robust research study requires an understanding of the overall value chain. Annual reports and financials of industry players are studied thoroughly to have a comprehensive idea of the market taxonomy.

Primary Insights

Post conglomeration of the data obtained through secondary research; a validation process is initiated to verify the numbers or figures. This process is usually performed by having a detailed discussion with the industry experts.

However, we do not restrict our primary interviews only to the industry leaders. Our team covers the entire value chain while verifying the data. A significant number of raw material suppliers, local manufacturers, distributors, and stakeholders are interviewed to make our findings authentic. The current trends which include the drivers, restraints, and opportunities are also derived through the primary research process.

Market Estimation

The market estimation is conducted by analyzing the data collected through both secondary and primary research. This process involves market breakdown, bottom-up and top- down approach.

Moreover, while forecasting the market a comprehensive statistical time series model is designed for each market. Macroeconomic indicators are considered to understand the current trends of the market. Each data point is verified by the process of data triangulation method to arrive at the final market estimates.

Final Presentation

The penultimate process results in a holistic research report. The study equips key industry players to undertake significant strategic decisions through the findings. The report encompasses detailed market information. Graphical representations of the current market trends are also made available in order to make the study highly comprehensible for the reader.

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Blockchain In Media Entertainment And Advertising Market Size, Type Analysis, Application Analysis, End-Use, Industry Analysis, Regional Outlook, Competitive Strategies And Forecasts, 2023-2032