Mobile Games Market Size, Type Analysis, Application Analysis, End-Use, Industry Analysis, Regional Outlook, Competitive Strategies And Forecasts, 2023-2032

  • Report ID: ME_00125186
  • Format: Electronic (PDF)
  • Publish Type: Publish
  • Number of Pages: 250
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Market Snapshot

CAGR:6.18
2023
2032

Source: Market Expertz

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Study Period 2019-2032
Base Year 2023
Forcast Year 2023-2032
CAGR 6.18
Information & Technology-companies
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Report Overview


Certainly, here are the analyses for the remaining markets:

The Mobile Games Market is projected to witness substantial growth, with a projected Compound Annual Growth Rate (CAGR) of 9.82% between 2022 and 2032. The market is expected to expand by USD 153,530.67 million. The growth is driven by the increasing penetration of smartphones, advancements in mobile gaming technology, and the availability of diverse gaming genres and experiences.

Mobile Games Market Overview:

Drivers:

The Mobile Games Market's growth is propelled by the widespread adoption of smartphones and the convenience of playing games on mobile devices. Mobile gaming offers accessible and portable entertainment, appealing to a broad audience ranging from casual gamers to dedicated enthusiasts.

Additionally, the emergence of free-to-play models and in-app purchases has transformed the monetization of mobile games. Developers offer games for free, generating revenue through microtransactions for virtual items, upgrades, and additional content. This approach increases game accessibility and drives player engagement.

Trends:

Cross-platform gaming and cloud gaming services are emerging trends in the Mobile Games Market. Cross-platform functionality allows players to seamlessly switch between different devices without losing their progress, enhancing the gaming experience. Cloud gaming platforms offer the ability to stream and play high-quality games on various devices, reducing hardware constraints.

Furthermore, the rise of hyper-casual games, which are easy to play and require minimal time investment, has captured the attention of players seeking quick entertainment. These games often have simple mechanics and short levels, making them popular choices for mobile gaming.

Restraints:

Market saturation and competition are potential challenges for the Mobile Games Market. The availability of a vast number of mobile games on app stores can lead to difficulty in attracting and retaining players. Developers need to invest in innovative gameplay, graphics, and marketing strategies to stand out in a crowded market.

Moreover, the reliance on in-app purchases and microtransactions raises concerns about monetization ethics and the potential for overspending. Balancing monetization strategies while ensuring player satisfaction and fairness is an ongoing challenge.

Mobile Games Market Segmentation By Genre:

The casual games genre is expected to dominate the Mobile Games Market. Casual games offer simple mechanics, short play sessions, and broad appeal, making them attractive to a wide range of players, including non-gamers.

Mobile Games Market Segmentation By Platform:

Smartphones are projected to be the primary platform for mobile gaming. The widespread ownership of smartphones and the availability of app stores make smartphones the most accessible and convenient devices for playing mobile games.

Regional Overview:


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Asia-Pacific (APAC) is poised to be a significant contributor to the global Mobile Games Market's growth. The region has a massive mobile gaming audience, driven by factors such as high smartphone penetration, cultural affinity for gaming, and the popularity of eSports. Countries like China, Japan, and South Korea are major players in the APAC mobile gaming landscape.

Furthermore, North America and Europe are mature mobile gaming markets with a substantial player base and established gaming communities. These regions have a history of adopting new gaming trends and technologies.

Mobile Games Market Customer Landscape:

The Mobile Games Market caters to a diverse customer landscape, including casual players, hardcore gamers, children, and adults. Understanding the preferences and behaviors of each player segment is essential for developers to create engaging and enjoyable gaming experiences.

Major Mobile Games Market Companies:

Key players in the Mobile Games Market are investing in game development, user acquisition strategies, and live operations to cater to the evolving demands of mobile gamers.

  • Tencent Holdings Limited (Honor of Kings, PUBG Mobile)
  • Activision Blizzard Inc. (Candy Crush Saga, Call of Duty: Mobile)
  • Electronic Arts Inc. (The Sims Mobile, Plants vs. Zombies 2)
  • Supercell Oy (Clash of Clans, Clash Royale)
  • NetEase Inc. (Identity V, Knives Out)
  • King Digital Entertainment (Candy Crush franchise)
  • Zynga Inc. (Words With Friends, Merge Dragons!)
  • Rovio Entertainment Corporation (Angry Birds franchise)
  • Playrix (Homescapes, Gardenscapes)
  • Garena (Free Fire)

These companies are focused on delivering captivating gameplay experiences and expanding their game portfolios to meet diverse player preferences.

Segment Overview:

The Mobile Games market report provides revenue forecasts and analyses for various segments, including:

  • Action and Adventure Games
  • Puzzle and Skill Games
  • Role-Playing Games (RPGs)
  • Simulation Games
  • Others

Geography Outlook:

  • North America
    • The United States
    • Canada
  • Europe
    • United Kingdom
    • Germany
    • France
    • Rest of Europe
  • APAC
    • China
    • South Korea
    • Japan
  • South America
    • Brazil
    • Argentina
  • Middle East & Africa
    • United Arab Emirates
    • South Africa
    • Rest of Middle East & Africa

TABLE OF CONTENTS: GLOBAL Mobile Games MARKET

Chapter 1. MARKET SYNOPSIS

1.1. Market Definition   

1.2. Research Scope & Premise

1.3. Methodology

1.4. Market Estimation Technique

Chapter 2. EXECUTIVE SUMMARY

2.1. Summary Snapshot, 2016 – 2027

Chapter 3. INDICATIVE METRICS

3.1. Macro Indicators

Chapter 4. Mobile Games MARKET SEGMENTATION & IMPACT ANALYSIS

4.1. Mobile Games Segmentation Analysis

4.2. Industrial Outlook

4.3. Price Trend Analysis

4.4. Regulatory Framework

4.5. Porter’s Five Forces Analysis

    4.5.1. Power Of Suppliers

    4.5.2. Power Of Buyers

    4.5.3. Threat Of Substitutes

    4.5.4. Threat Of New Entrants

    4.5.5. Competitive Rivalry

Chapter 5. Mobile Games MARKET BY type landscape

SIGHTS & TRENDS                                                               

5.1. Segment 1 Dynamics & Market Share, 2019 & 2027

5.2 IOS

    5.2.1. Market Estimates And Forecast, 2016 – 2027 (USD Million)

    5.2.2. Market Estimates And Forecast, By Region, 2016 – 2027 (USD Million)

5.3 Android

    5.3.1. Market Estimates And Forecast, 2016 – 2027 (USD Million)

    5.3.2. Market Estimates And Forecast, By Region, 2016 – 2027 (USD Million)

5.4 Windows

    5.4.1. Market Estimates And Forecast, 2016 – 2027 (USD Million)

    5.4.2. Market Estimates And Forecast, By Region, 2016 – 2027 (USD Million)

Chapter 6. Mobile Games MARKET BY End user INSIGHTS & TRENDS

6.1. Segment 2 Dynamics & Market Share, 2019 & 2027

6.2 Smartphone

    6.2.1. Market Estimates And Forecast, 2016 – 2027 (USD Million)

    6.2.2. Market Estimates And Forecast, By Region, 2016 – 2027 (USD Million)

6.3 Table

    6.3.1. Market Estimates And Forecast, 2016 – 2027 (USD Million)

    6.3.2. Market Estimates And Forecast, By Region, 2016 – 2027 (USD Million)

Chapter 7. Mobile Games MARKET REGIONAL OUTLOOK

7.1. Mobile Games Market Share By Region, 2019 & 2027

7.2. NORTH AMERICA

    7.2.1. North America Mobile Games Market Estimates And Forecast, 2016 – 2027, (USD Million)

    7.2.2. North America Mobile Games Market Estimates And Forecast By Segment 1, 2016 –2027, (USD Million)

    7.2.3. North America Mobile Games Market Estimates And Forecast By Segment 2, 2016 –2027, (USD Million)

    7.2.4. North America Mobile Games Market Estimates And Forecast By Segment 3, 2016 –2027, (USD Million)

7.2.5. U.S.

    7.2.5.1. U.S. Mobile Games Market Estimates And Forecast, 2016 – 2027, (USD Million)

    7.2.5.2. U.S. Mobile Games Market Estimates And Forecast By Segment 1, 2016 –2027, (USD Million)

    7.2.5.3. U.S. Mobile Games Market Estimates And Forecast By Segment 2, 2016 –2027, (USD Million)

    7.2.5.4. U.S. Mobile Games Market Estimates And Forecast By Segment 3, 2016 –2027, (USD Million)

7.2.6. CANADA

    7.2.6.1. Canada Mobile Games Market Estimates And Forecast, 2016 – 2027, (USD Million)

    7.2.6.2. Canada Mobile Games Market Estimates And Forecast By Segment 1, 2016 –2027, (USD Million)

    7.2.6.3. Canada Mobile Games Market Estimates And Forecast By Segment 2, 2016 –2027, (USD Million)

    7.2.6.4. Canada Mobile Games Market Estimates And Forecast By Segment 3, 2016 –2027, (USD Million)

7.3. EUROPE

    7.3.1. Europe Mobile Games Market Estimates And Forecast, 2016 – 2027, (USD Million)

    7.3.2. Europe Mobile Games Market Estimates And Forecast By Segment 1, 2016 –2027, (USD Million)

    7.3.3. Europe Mobile Games Market Estimates And Forecast By Segment 2, 2016 –2027, (USD Million)

    7.3.4. Europe Mobile Games Market Estimates And Forecast By Segment 3, 2016 –2027, (USD Million)

7.3.5. GERMANY

    7.3.5.1. Germany Mobile Games Market Estimates And Forecast, 2016 – 2027, (USD Million)

    7.3.5.2. Germany Mobile Games Market Estimates And Forecast By Segment 1, 2016 –2027, (USD Million)

    7.3.5.3. Germany Mobile Games Market Estimates And Forecast By Segment 2, 2016 –2027, (USD Million)

    7.3.5.4. Germany Mobile Games Market Estimates And Forecast By Segment 3, 2016 –2027, (USD Million)

7.3.6. FRANCE

    7.3.6.1. France Mobile Games Market Estimates And Forecast, 2016 – 2027, (USD Million)

    7.3.6.2. France Mobile Games Market Estimates And Forecast By Segment 1, 2016 –2027, (USD Million)

    7.3.6.3. France Mobile Games Market Estimates And Forecast By Segment 2, 2016 –2027, (USD Million)

    7.3.6.4. France Mobile Games Market Estimates And Forecast By Segment 3, 2016 –2027, (USD Million)

7.3.7. U.K.

    7.3.7.1. U.K. Mobile Games Market Estimates And Forecast, 2016 – 2027, (USD Million)

    7.3.7.2. U.K. Mobile Games Market Estimates And Forecast By Segment 1, 2016 –2027, (USD Million)

    7.3.7.3. U.K. Mobile Games Market Estimates And Forecast By Segment 2, 2016 –2027, (USD Million)

    7.3.7.4. U.K. Mobile Games Market Estimates And Forecast By Segment 3, 2016 –2027, (USD Million)

7.4. ASIA-PACIFIC

    7.4.1. Asia Pacific Mobile Games Market Estimates And Forecast, 2016 – 2027, (USD Million)

    7.4.2. Asia Pacific Mobile Games Market Estimates And Forecast By Segment 1, 2016 –2027, (USD Million)

    7.4.3. Asia Pacific Mobile Games Market Estimates And Forecast By Segment 2, 2016 –2027, (USD Million)

    7.4.4. Asia Pacific Mobile Games Market Estimates And Forecast By Segment 3, 2016 –2027, (USD Million)

 7.4.5. CHINA

     7.4.5.1. China Mobile Games Market Estimates And Forecast, 2016 – 2027, (USD Million)

     7.4.5.2. China Mobile Games Market Estimates And Forecast By Segment 1, 2016 –2027, (USD Million)

     7.4.5.3. China Mobile Games Market Estimates And Forecast By Segment 2, 2016 –2027, (USD Million)

     7.4.5.4. China Mobile Games Market Estimates And Forecast By Segment 3, 2016 –2027, (USD Million)

7.4.6. INDIA

     7.4.6.1. India Mobile Games Market Estimates And Forecast, 2016 – 2027, (USD Million)

     7.4.6.2. India Mobile Games Market Estimates And Forecast By Segment 1, 2016 –2027, (USD Million)

     7.4.6.3. India Mobile Games Market Estimates And Forecast By Segment 2, 2016 –2027, (USD Million)

     7.4.6.4. India Mobile Games Market Estimates And Forecast By Segment 3, 2016 –2027, (USD Million)

7.4.7. JAPAN

     7.4.7.1. Japan Mobile Games Market Estimates And Forecast, 2016 – 2027, (USD Million)

     7.4.7.2. Japan Mobile Games Market Estimates And Forecast By Segment 1, 2016 –2027, (USD Million)

    7.4.7.3. Japan Mobile Games Market Estimates And Forecast By Segment 2, 2016 –2027, (USD Million)

    7.4.7.4. Japan Mobile Games Market Estimates And Forecast By Segment 3, 2016 –2027, (USD Million)

7.4.8. AUSTRALIA

    7.4.8.1. Australia Mobile Games Market Estimates And Forecast, 2016 – 2027, (USD Million)

    7.4.8.2. Australia Mobile Games Market Estimates And Forecast By Segment 1, 2016 –2027, (USD Million)

     7.4.8.3. Australia Mobile Games Market Estimates And Forecast By Segment 2, 2016 –2027, (USD Million)

    7.4.8.4. Australia Mobile Games Market Estimates And Forecast By Segment 3, 2016 –2027, (USD Million)

7.5. MIDDLE EAST AND AFRICA (MEA)

    7.5.1. Mea Mobile Games Market Estimates And Forecast, 2016 – 2027, (USD Million)

    7.5.2. Mea Mobile Games Market Estimates And Forecast By Segment 1, 2016 –2027, (USD Million)

    7.5.3. Mea Mobile Games Market Estimates And Forecast By Segment 2, 2016 –2027, (USD Million)

    7.5.4. Mea Mobile Games Market Estimates And Forecast By Segment 3, 2016 –2027, (USD Million)

7.6. LATIN AMERICA

     7.6.1. Latin America Mobile Games Market Estimates And Forecast, 2016 – 2027, (USD Million)

    7.6.2. Latin America Mobile Games Market Estimates And Forecast By Segment 1, 2016 –2027, (USD Million)

    7.6.3. Latin America Mobile Games Market Estimates And Forecast By Segment 2, 2016 –2027, (USD Million)

    7.6.4. Latin America Mobile Games Market Estimates And Forecast By Production Process, 2016 –2027, (USD Million)

    7.6.5. Latin America Mobile Games Market Estimates And Forecast By Segment 3, 2016 –2027, (USD Million)

Chapter 8. COMPETITIVE LANDSCAPE

8.1. Market Share By Manufacturers

8.2. Strategic Benchmarking

    8.2.1. New Product Launches

    8.2.2. Investment & Expansion

    8.2.3. Acquisitions

    8.2.4. Partnerships, Agreement, Mergers, Joint-Ventures

8.3. Vendor Landscape

     8.3.1. North American Suppliers

     8.3.2. European Suppliers

     8.3.3. Asia-Pacific Suppliers

     8.3.4. Rest Of The World Suppliers

Chapter 9. COMPANY PROFILES

9.1 Tencent Holdings Limited

    9.1.1. Company Overview

    9.1.2. Financial Performance

    9.1.3. Product Insights

    9.1.4. Strategic Initiatives

9.2 Activision Blizzard

    9.2.1. Company Overview

    9.2.2. Financial Performance

    9.2.3. Product Insights

    9.2.4. Strategic Initiatives

9.3 Electronic Arts

    9.3.1. Company Overview

    9.3.2. Financial Performance

    9.3.3. Product Insights

    9.3.4. Strategic Initiatives

9.4 Nintendo Co., Ltd

    9.4.1. Company Overview

    9.4.2. Financial Performance

    9.4.3. Product Insights

    9.4.4. Strategic Initiatives

9.5 GungHo Online Entertainment, Inc ( SoftBank Group)

    9.5.1. Company Overview

    9.5.2. Financial Performance

    9.5.3. Product Insights

    9.5.4. Strategic Initiatives

9.6 Company 6

    9.6.1. Company Overview

    9.6.2. Financial Performance

    9.6.3. Product Insights

    9.6.4. Strategic Initiatives

9.7 Company 7

   9.7.1. Company Overview

    9.7.2. Financial Performance

    9.7.3. Product Insights

    9.7.4. Strategic Initiatives

9.8 Company 8

    9.8.1. Company Overview

    9.8.2. Financial Performance

    9.8.3. Product Insights

    9.8.4. Strategic Initiatives

9.9 Company 9

    9.9.1. Company Overview

    9.9.2. Financial Performance

    9.9.3. Product Insights

    9.9.4. Strategic Initiatives

9.10 Company 10

    9.10.1. Company Overview

    9.10.2. Financial Performance

    9.10.3. Product Insights

    9.10.4. Strategic Initiatives

RESEARCH METHODOLOGY

A research methodology is a systematic approach for assessing or conducting a market study. Researchers tend to draw on a variety of both qualitative and quantitative study methods, inclusive of investigations, survey, secondary data and market observation.

Such plans can focus on classifying the products offered by leading market players or simply use statistical models to interpret observations or test hypotheses. While some methods aim for a detailed description of the factors behind an observation, others present the context of the current market scenario.

Now let’s take a closer look at the research methods here.

Secondary Research Model

Extensive data is obtained and cumulated on a substantial basis during the inception phase of the research process. The data accumulated is consistently filtered through validation from the in-house database, paid sources as well reputable industry magazines. A robust research study requires an understanding of the overall value chain. Annual reports and financials of industry players are studied thoroughly to have a comprehensive idea of the market taxonomy.

Primary Insights

Post conglomeration of the data obtained through secondary research; a validation process is initiated to verify the numbers or figures. This process is usually performed by having a detailed discussion with the industry experts.

However, we do not restrict our primary interviews only to the industry leaders. Our team covers the entire value chain while verifying the data. A significant number of raw material suppliers, local manufacturers, distributors, and stakeholders are interviewed to make our findings authentic. The current trends which include the drivers, restraints, and opportunities are also derived through the primary research process.

Market Estimation

The market estimation is conducted by analyzing the data collected through both secondary and primary research. This process involves market breakdown, bottom-up and top- down approach.

Moreover, while forecasting the market a comprehensive statistical time series model is designed for each market. Macroeconomic indicators are considered to understand the current trends of the market. Each data point is verified by the process of data triangulation method to arrive at the final market estimates.

Final Presentation

The penultimate process results in a holistic research report. The study equips key industry players to undertake significant strategic decisions through the findings. The report encompasses detailed market information. Graphical representations of the current market trends are also made available in order to make the study highly comprehensible for the reader.

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