Portable And Handheld Tv Market Size, Type Analysis, Application Analysis, End-Use, Industry Analysis, Regional Outlook, Competitive Strategies And Forecasts, 2023-2032
- Report ID: ME_0091003
- Format: Electronic (PDF)
- Publish Type: Publish
- Number of Pages: 250
Market Snapshot
Source: Market Expertz
| Study Period | 2019-2032 |
| Base Year | 2023 |
| Forcast Year | 2023-2032 |
| CAGR | 8.28 |
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The Portable and Handheld TV Market size is estimated to grow at a CAGR of 7.92% between 2022 and 2032. The market size is forecast to increase by USD 1,567.45 million. The growth of the market depends on several factors, including the increasing demand for portable entertainment devices, advancements in display technologies, and the rising popularity of outdoor activities. Portable and handheld TVs refer to compact television devices that can be easily carried and used on the go. They provide users with the convenience of watching their favorite shows, movies, or sports events anytime and anywhere.
Portable and Handheld TV Market Overview:
Drivers:
One of the key factors driving the portable and handheld TV market growth is the increasing demand for portable entertainment devices. With the rise in digital content consumption and the popularity of streaming services, consumers are seeking portable solutions to enjoy their favorite media on the go. Portable and handheld TVs offer a compact and convenient option for entertainment, allowing users to watch their preferred content while traveling, camping, or during outdoor activities. These devices provide a personalized viewing experience and eliminate the need for a traditional TV setup.
Moreover, advancements in display technologies are also driving the market growth. Portable and handheld TVs now feature high-resolution screens, such as LCD or OLED displays, that offer vibrant colors and sharp image quality. The integration of advanced features like built-in speakers, USB ports, and wireless connectivity options further enhances the user experience. These technological advancements have made portable and handheld TVs more appealing to consumers, leading to increased adoption.
Trends:
A key trend shaping the portable and handheld TV market is the integration of smart features and connectivity options. Manufacturers are incorporating smart TV functionalities into portable and handheld devices, allowing users to access streaming platforms, browse the internet, and download apps. These smart features provide a wide range of entertainment options and make the devices more versatile. Additionally, the integration of wireless connectivity options like Wi-Fi or Bluetooth enables users to connect their portable TVs to other devices, such as smartphones or tablets, for seamless content sharing and control.
Furthermore, there is a growing demand for rugged and durable portable and handheld TVs designed for outdoor use. These ruggedized devices are built to withstand harsh environments, including extreme temperatures, water splashes, and shocks. They are popular among outdoor enthusiasts, campers, and sports enthusiasts who want to enjoy their favorite content while engaging in outdoor activities. Manufacturers are focusing on developing rugged portable TVs with enhanced durability and weather resistance to cater to this niche market.
Restraints:
One of the key challenges hindering the portable and handheld TV market growth is the limited battery life of these devices. Portable TVs rely on battery power for operation, and their battery life can vary depending on the screen size, display brightness, and usage patterns. The need for frequent recharging or battery replacement may inconvenience users, especially during extended outdoor trips or when access to power sources is limited. Improving battery technology and optimizing power consumption are crucial for addressing this challenge and enhancing the overall user experience.
Portable and Handheld TV Market Segmentation By Application:
The travel and outdoor segment is estimated to witness significant growth during the forecast period. Portable and handheld TVs are highly popular among travelers, campers, and outdoor enthusiasts who want to stay entertained while on the move. These devices provide a compact and lightweight solution for enjoying TV shows, movies, or sports events during long journeys or outdoor activities. The travel and outdoor segment includes portable TVs with features like built-in rechargeable batteries, rugged designs, and compact form factors to cater to the specific needs of travelers and outdoor enthusiasts.
The home segment is also expected to contribute to the market growth. Portable and handheld TVs are increasingly being used as secondary or supplementary TVs in homes. They offer flexibility in terms of placement and can be easily moved from one room to another. Users can enjoy their favorite shows or movies in different areas of their homes without the need for a fixed TV setup. The home segment includes portable TVs with features like Wi-Fi connectivity, smart TV functionalities, and compatibility with streaming services.
Portable and Handheld TV Market Segmentation By Type:
The LCD-based portable and handheld TV segment is expected to dominate the market during the forecast period. LCD displays offer a good balance between image quality, power consumption, and cost-effectiveness. They provide vibrant colors, sharp images, and wide viewing angles, making them suitable for portable and handheld TVs. LCD-based portable TVs are available in various screen sizes, ranging from small handheld devices to larger portable TVs. The affordability and widespread availability of LCD display technology contribute to the growth of this segment.
Regional Overview:
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North America is estimated to contribute significantly to the growth of the global portable and handheld TV market during the forecast period. The region has a high adoption rate of portable entertainment devices and a strong consumer base for outdoor activities. The presence of key market players, technological advancements, and the popularity of streaming services further support market growth in North America.
Europe is also expected to witness substantial growth in the portable and handheld TV market. The region has a large population of travelers and outdoor enthusiasts who seek portable entertainment solutions. The increasing demand for compact and lightweight devices, coupled with the availability of advanced display technologies, drives the market in Europe.
Portable and Handheld TV Market Customer Landscape:
The portable and handheld TV market industry report includes the adoption lifecycle of the market, covering from the innovator's stage to the laggard's stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.
Who are the Major Portable and Handheld TV Market Companies?
Companies are implementing various strategies, such as product launches, partnerships, mergers and acquisitions, and geographical expansion, to enhance their presence in the market.
Some of the major companies operating in the portable and handheld TV market include:
- Sony Corporation
- Samsung Electronics Co., Ltd.
- LG Electronics Inc.
- Panasonic Corporation
- Toshiba Corporation
- Sharp Corporation
- Philips Electronics N.V.
- Haier Group Corporation
- Seiki Digital Inc.
- Sceptre Incorporated
The research report also includes detailed analyses of the competitive landscape of the market and information about key market players. Data is qualitatively analyzed to categorize companies based on their market presence and strength.
Segment Overview:
The portable and handheld TV market report forecasts market growth by revenue at global, regional, and country levels and provides an analysis of the latest trends and growth opportunities from 2019 to 2032.
- Application Outlook (USD Million, 2019 - 2032)
o Travel and Outdoor
o Home
o Others
- Type Outlook (USD Million, 2019 - 2032)
o LCD-based
o OLED-based
o Others
- Geography Outlook (USD Million, 2019 - 2032)
o North America
- The U.S.
- Canada
o Europe
- K.
- Germany
- France
- Rest of Europe
o Asia Pacific
- China
- India
o South America
- Brazil
- Argentina
- Rest of South America
o Middle East & Africa
- Saudi Arabia
- South Africa
- Rest of Middle East & Africa
TABLE OF CONTENTS: GLOBAL Portable and Handheld TV MARKET
Chapter 1. MARKET SYNOPSIS
1.1. Market Definition
1.2. Research Scope & Premise
1.3. Methodology
1.4. Market Estimation Technique
Chapter 2. EXECUTIVE SUMMARY
2.1. Summary Snapshot, 2016 – 2027
Chapter 3. INDICATIVE METRICS
3.1. Macro Indicators
Chapter 4. Portable and Handheld TVMARKET SEGMENTATION & IMPACT ANALYSIS
4.1. Portable and Handheld TV Segmentation Analysis
4.2. Industrial Outlook
4.3. Price Trend Analysis
4.4. Regulatory Framework
4.5. Porter’s Five Forces Analysis
4.5.1. Power Of Suppliers
4.5.2. Power Of Buyers
4.5.3. Threat Of Substitutes
4.5.4. Threat Of New Entrants
4.5.5. Competitive Rivalry
Chapter 5. Change Portable and Handheld TV MARKET BY TYPE INSIGHTS & TRENDS
5.1. Segment 1 Dynamics & Market Share, 2019 & 2027
5.2. LCD
5.2.1. Market Estimates And Forecast, 2016 – 2027 (USD Million)
5.2.2. Market Estimates And Forecast, By Region, 2016 – 2027 (USD Million)
5.3. OLED
5.3.1. Market Estimates And Forecast, 2016 – 2027 (USD Million)
5.3.2. Market Estimates And Forecast, By Region, 2016 – 2027 (USD Million)
Chapter 6. Portable and Handheld TV MARKET BY APPLICATION INSIGHTS & TRENDS
6.1. Segment 2 Dynamics & Market Share, 2019 & 2027
6.2. Home Use
6.2.1. Market Estimates And Forecast, 2016 – 2027 (USD Million)
6.2.2. Market Estimates And Forecast, By Region, 2016 – 2027 (USD Million)
6.3. Business Use
6.3.1. Market Estimates And Forecast, 2016 – 2027 (USD Million)
6.3.2. Market Estimates And Forecast, By Region, 2016 – 2027 (USD Million)
Chapter 7. Portable and Handheld TV MARKET REGIONAL OUTLOOK
7.1. Portable and Handheld TV Market Share By Region, 2019 & 2027
7.2. NORTH AMERICA
7.2.1. North America Portable and Handheld TV Market Estimates And Forecast, 2016 – 2027, (USD Million)
7.2.2. North America Portable and Handheld TV Market Estimates And Forecast By Segment 1, 2016 –2027, (USD Million)
7.2.3. North America Portable and Handheld TV Market Estimates And Forecast By Segment 2, 2016 –2027, (USD Million)
7.2.4. North America Portable and Handheld TV Market Estimates And Forecast By Segment 3, 2016 –2027, (USD Million)
7.2.5. U.S.
7.2.5.1. U.S Portable and Handheld TV Market Estimates And Forecast, 2016 – 2027, (USD Million)
7.2.5.2. U.S. Portable and Handheld TV Market Estimates And Forecast By Segment 1, 2016 –2027, (USD Million)
7.2.5.3. U.S. Portable and Handheld TV Market Estimates And Forecast By Segment 2, 2016 –2027, (USD Million)
7.2.5.4. U.S. Portable and Handheld TV Market Estimates And Forecast By Segment 3, 2016 –2027, (USD Million)
7.2.6. CANADA
7.2.6.1. Canada Portable and Handheld TVMarket Estimates And Forecast, 2016 – 2027, (USD Million)
7.2.6.2. Canada Portable and Handheld TVMarket Estimates And Forecast By Segment 1, 2016 –2027, (USD Million)
7.2.6.3. Canada Portable and Handheld TVEstimates And Forecast By Segment 2, 2016 –2027, (USD Million)
7.2.6.4. Canada Portable and Handheld TVEstimates And Forecast By Segment 3, 2016 –2027, (USD Million)
7.3. EUROPE
7.3.1. Europe Portable and Handheld TVEstimates And Forecast, 2016 – 2027, (USD Million)
7.3.2. Europe Portable and Handheld TVEstimates And Forecast By Segment 1, 2016 –2027, (USD Million
7.3.3. Europe Portable and Handheld TVEstimates And Forecast By Segment 2, 2016 –2027, (USD Million)
7.3.4. Europe Portable and Handheld TVEstimates And Forecast By Segment 3, 2016 –2027, (USD Million)
7.3.5. GERMANY
7.3.5.1. Germany Portable and Handheld TVEstimates And Forecast, 2016 – 2027, (USD Million)
7.3.5.2. Germany Portable and Handheld TVEstimates And Forecast By Segment 1, 2016 –2027, (USD Million)
7.3.5.3. Germany Portable and Handheld TVEstimates And Forecast By Segment 2, 2016 –2027, (USD Million)
7.3.5.4. Germany Portable and Handheld TVEstimates And Forecast By Segment 3, 2016 –2027, (USD Million)
7.3.6. FRANCE
7.3.6.1. France Portable and Handheld TVEstimates And Forecast, 2016 – 2027, (USD Million)
7.3.6.2. France Portable and Handheld TVEstimates And Forecast By Segment 1, 2016 –2027, (USD Million
7.3.6.3. France Portable and Handheld TVEstimates And Forecast By Segment 2, 2016 –2027, (USD Million)
7.3.6.4. France Portable and Handheld TVEstimates And Forecast By Segment 3, 2016 –2027, (USD Million)
7.3.7. U.K.
7.3.7.1. U.K. Portable and Handheld TVEstimates And Forecast, 2016 – 2027, (USD Million)
7.3.7.2. U.K. Portable and Handheld TVEstimates And Forecast By Segment 1, 2016 –2027, (USD Million)
7.3.7.3. U.K. Portable and Handheld TVEstimates And Forecast By Segment 2, 2016 –2027, (USD Million)
7.3.7.4. U.K Portable and Handheld TV
7.4. ASIA-PACIFIC
7.4.1. Asia Pacific Portable and Handheld TVEstimates And Forecast, 2016 – 2027, (USD Million)
7.4.2. Asia Pacific Portable and Handheld TVEstimates And Forecast By Segment 1, 2016 –2027, (USD Million)
7.4.3. Asia Pacific Portable and Handheld TVEstimates And Forecast By Segment 2, 2016 –2027, (USD Million)
7.4.4. Asia Pacific Portable and Handheld TVEstimates And Forecast By Segment 3, 2016 –2027, (USD Million)
7.4.5. CHINA
7.4.5.1. China Portable and Handheld TVEstimates And Forecast, 2016 – 2027, (USD Million)
7.4.5.2. China Portable and Handheld TVEstimates And Forecast By Segment 1, 2016 –2027, (USD Million)
7.4.5.3. China Portable and Handheld TVEstimates And Forecast By Segment 2, 2016 –2027, (USD Million)
7.4.5.4. China Portable and Handheld TVEstimates And Forecast By Segment 3, 2016 –2027, (USD Million)
7.4.6. INDIA
7.4.6.1. India Portable and Handheld TVEstimates And Forecast, 2016 – 2027, (USD Million)
7.4.6.2. India Portable and Handheld TVEstimates And Forecast By Segment 1, 2016 –2027, (USD Million)
7.4.6.3. India Portable and Handheld TVEstimates And Forecast By Segment 2, 2016 –2027, (USD Million)
7.4.6.4. India Portable and Handheld TVEstimates And Forecast By Segment 3, 2016 –2027, (USD Million)
7.4.7. JAPAN
7.4.7.1. Japan Portable and Handheld TVEstimates And Forecast, 2016 – 2027, (USD Million)
7.4.7.2. Japan Portable and Handheld TVEstimates And Forecast By Segment 1, 2016 –2027, (USD Million)
7.4.7.3. Japan Portable and Handheld TVEstimates And Forecast By Segment 2, 2016 –2027, (USD Million)
7.4.7.4. Japan Portable and Handheld TVEstimates And Forecast By Segment 3, 2016 –2027, (USD Million)
7.4.8. AUSTRALIA
7.4.8.1. Australia Portable and Handheld TVEstimates And Forecast, 2016 – 2027, (USD Million)
7.4.8.2. Australia Portable and Handheld TVEstimates And Forecast By Segment 1, 2016 –2027, (USD Million)
7.4.8.3. Australia Portable and Handheld TVEstimates And Forecast By Segment 2, 2016 –2027, (USD Million)
7.4.8.4. Australia Portable and Handheld TVEstimates And Forecast By Segment 3, 2016 –2027, (USD Million)
7.5. MIDDLE EAST AND AFRICA (MEA)
7.5.1. Mea Portable and Handheld TVEstimates And Forecast, 2016 – 2027, (USD Million)
7.5.2. Mea Portable and Handheld TVEstimates And Forecast By Segment 1, 2016 –2027, (USD Million)
7.5.3. Mea Portable and Handheld TVEstimates And Forecast By Segment 2, 2016 –2027, (USD Million)
7.5.4. Mea Portable and Handheld TVEstimates And Forecast By Segment 3, 2016 –2027, (USD Million)
7.6. LATIN AMERICA
7.6.1. Latin America Portable and Handheld TVEstimates And Forecast, 2016 – 2027, (USD Million)
7.6.2. Latin America Portable and Handheld TVEstimates And Forecast By Segment 1, 2016 –2027, (USD Million)
7.6.3. Latin America Portable and Handheld TVEstimates And Forecast By Segment 2, 2016 –2027, (USD Million)
7.6.4. Latin America Portable and Handheld TVEstimates And Forecast By Production Process, 2016 –2027, (USD Million)
7.6.5. Latin America Portable and Handheld TVEstimates And Forecast By Segment 3, 2016 –2027, (USD Million)
Chapter 8. COMPETITIVE LANDSCAPE
8.1. Market Share By Manufacturers
8.2. Strategic Benchmarking
8.2.1. New Product Launches
8.2.2. Investment & Expansion
8.2.3. Acquisitions
8.2.4. Partnerships, Agreement, Mergers, Joint-Ventures
8.3. Vendor Landscape
8.3.1. North American Suppliers
8.3.2. European Suppliers
8.3.3. Asia-Pacific Suppliers
8.3.4. Rest Of The World Suppliers
Chapter 9. COMPANY PROFILES
9.1. Tyler
9.1.1. Company Overview
9.1.2. Financial Performance
9.1.3. Product Insights
9.1.4. Strategic Initiatives
9.2. Naxa
9.2.1. Company Overview
9.2.2. Financial Performance
9.2.3. Product Insights
9.2.4. Strategic Initiatives
9.3. Axess
9.3.1. Company Overview
9.3.2. Financial Performance
9.3.3. Product Insights
9.3.4. Strategic Initiatives
9.4. Supersonic
9.4.1. Company Overview
9.4.2. Financial Performance
9.4.3. Product Insights
9.4.4. Strategic Initiatives
9.5. Coby
9.5.1. Company Overview
9.5.2. Financial Performance
9.5.3. Product Insights
9.5.4. Strategic Initiatives
9.6. Milanix
9.6.1. Company Overview
9.6.2. Financial Performance
9.6.3. Product Insights
9.6.4. Strategic Initiatives
9.7. Haier
9.7.1. Company Overview
9.7.2. Financial Performance
9.7.3. Product Insights
9.7.4. Strategic Initiatives
9.8. GJY
9.8.2. Financial Performance
9.8.3. Product Insights
9.8.4. Strategic Initiatives
9.9 . Company 9
9.9.2. Financial Performance
9.9.3. Product Insights
9.9.4. Strategic Initiatives
9.10. Company 10
9.10.1. Company Overview
9.10.2. Financial Performance
9.10.3. Product Insights
9.10.4. Strategic Initiatives
RESEARCH METHODOLOGY
A research methodology is a systematic approach for assessing or conducting a market study. Researchers tend to draw on a variety of both qualitative and quantitative study methods, inclusive of investigations, survey, secondary data and market observation.
Such plans can focus on classifying the products offered by leading market players or simply use statistical models to interpret observations or test hypotheses. While some methods aim for a detailed description of the factors behind an observation, others present the context of the current market scenario.
Now let’s take a closer look at the research methods here.
Secondary Research Model
Extensive data is obtained and cumulated on a substantial basis during the inception phase of the research process. The data accumulated is consistently filtered through validation from the in-house database, paid sources as well reputable industry magazines. A robust research study requires an understanding of the overall value chain. Annual reports and financials of industry players are studied thoroughly to have a comprehensive idea of the market taxonomy.
Primary Insights
Post conglomeration of the data obtained through secondary research; a validation process is initiated to verify the numbers or figures. This process is usually performed by having a detailed discussion with the industry experts.
However, we do not restrict our primary interviews only to the industry leaders. Our team covers the entire value chain while verifying the data. A significant number of raw material suppliers, local manufacturers, distributors, and stakeholders are interviewed to make our findings authentic. The current trends which include the drivers, restraints, and opportunities are also derived through the primary research process.
Market Estimation
The market estimation is conducted by analyzing the data collected through both secondary and primary research. This process involves market breakdown, bottom-up and top- down approach.
Moreover, while forecasting the market a comprehensive statistical time series model is designed for each market. Macroeconomic indicators are considered to understand the current trends of the market. Each data point is verified by the process of data triangulation method to arrive at the final market estimates.
Final Presentation
The penultimate process results in a holistic research report. The study equips key industry players to undertake significant strategic decisions through the findings. The report encompasses detailed market information. Graphical representations of the current market trends are also made available in order to make the study highly comprehensible for the reader.
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